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Richard Luecke assembles in this book (and in all of the issues in the series) cutting edge thinking. In this volume, he was assisted by a subject adviser, Professor Mary Munter of the Tuck School of Business at Dartmouth, and they organize the material within nine chapters. Here are their titles:
1. Good Writing (It Begins with Principles)
2. Start-Up Strategies (Your Launch Point)
3. The First Draft (Getting It Down)
4. Getting It Right ((The Editing Craft)
5. Everyday Writing (Memos, Letters, and E-Mails)
6. Presentations (Timeless Principles)
7. Backstage (Preparing Your Presentation8. Show Time (Making an Effective Delivery)
9. Dialogue (The Ultimate Communication)
If you need assistance with mastering essentials in only one of these areas, I urge you to purchase a copy of this book ASAP. Luecke is an uncommonly clear thinker and writer. Thoughtfully, he provides a "Summing Up" section at the end of each chapter to facilitate a review of key points. There are two other books which I also presume to recommend highly: Kevin Ryan's recently published Write Up the Corporate Ladder and William K. Zinnser's On Writing, 25th Anniversary: The Classic Guide to Writing Nonfiction.
"The pyramid is opening!"
"Which one?"
"The one with the ever-widening hole in it!"
-- Firesign Theater, "How Can You Be In Two Places At
Once When You're Not Anywhere At All"
Q: What's the difference between a duck and an elephant?
A: You can't get down off an elephant.