Bob Adams
1 Writer's Block? Get started now!
I am an proficient writer, but I had never written a business plan before, so I had trouble getting started. Of the three books I purchased on writing business plans, this one was the most helpful because it provides "lead ins" to get me started, with suggestions for elaborating on details. For example, "Our key competitive advantage is..." The lead-ins are tailored for varying business sizes--from small start-ups to large establishments.
Over a few days, I was able to assemble a skeleton of a business plan. After researching my industry for marketing and competition, I was able to fill in the sections I had outlined with the use of the book. My business plan was well-received by bankers and business people. It gave me confidence from having done thorough research on operating the business.
I had bought a used paperback version (without software) on Amazon for $6.00. In hindsight, the software may have saved typing time. I couldn't have written my business plan without this book!
2 Perfect for Novices and Pros
From time to time I have a client who needs a business plan. Most have no idea where to begin and really no desire to write a plan. I would often be asked to write the plan for them, but without a real template or software geared to it, it was like re-inventing the wheel everytime.
A few months ago I picked up this book, and the accompanying software, and my job was suddenly made easier. The instructions are easy to folllow and the software is easy to use, a plus for a non-technical type like myself. Right now I'm even using it to put together my own business plan.
If you are seeking an easy to read and use guide to business plans, I recommend this one.
3 Where to begin?
Me and an associate wrote our business plan using this book as our reference. Neither of us had any experience writting a business plan and didn't know where to begin. This book helped us get off the ground in no time. If your new to writting business plans or you're just not sure where to begin, this is the book for you.