Gary Blake | Robert W. Bly
1 One the best guides for business writers
This book, with an obvious nod to Strunk and White (which it surpasses), lists 67 principles of good writing, with about two pages each of details and examples. It's on the short list of recommended resources in my book The McGraw-Hill 36-Hour Course in Business Writing and Communication.
2 A wise investment
For those who write business letters and emails, this is a great help.
Eric Bollinger
Publisher
McKenna Publishing Group
Publisher of "Two Dozen Lessons From An Editor" by Jim Woods
3 A valuable writing guide
Remarkably concise and informative, The Elements of Business Writing: A Guide to Writing Clear, Concise Letters, Memos, Reports, Proposals, and Other Business Documents by Gary Blake and Robert W. Bly is more than just a tool for business people. Taking a common sensical approach, as opposed to a lofty educated tone, Messrs. Blake and Bly do not restrict themselves to business writing, in spite of the title. For the most part, The Elements of Business Writing is a valuable writing guide for just about all forms of writing. The book is strong on: knowing your audience; clarity; precision; and persuasion. When you think about those four elements, you're thinking about effective communication in general. This is something everyone--not just business people--can use in their daily lives.
4 Very useful
If you write letters, emails, business proposals or marketing plans, this book will be useful to you. It is very easy to follow. The book offers a number of suggestions for writing clearly and with style, and explains each point in detail. I used this book for a graduate level class, but it would be useful to anyone!
5 Too simple and sufficient coverage.
Too simple and some rules may not apply to real problem, not recommend. But if you want to get the first book in writing intensive or want to have a quick look, you may leave it on your desk.
